pritidenta® GmbH Privacy Policy

pritidenta® GmbH

Meisenweg 37
70771 Leinfelden-Echterdingen

Telephone +49 (0) 711 320 656 0
Fax +49 (0) 711 320 656 99

Commercial Register: HRB 739421 Local court: Stuttgart
DE 273 098 461

Controller in accordance with Art. 7(7) GDPR:
David Figge

Data Protection Officer in accordance with Art. 37 GDPR:


pritidenta GmbH Privacy Policy.

Welcome to! Thank you for your interest in our website. Your privacy is very important to us, and we are committed to ensuring the utmost confidentiality when handling your data. We would like to inform you about the data we use about your visit and the purposes for which we use it. Please read through the information at your leisure. This will ensure that you are fully informed. If you still have any questions, please feel free to contact our data protection officer (see below for contact details).

What do we want to protect and how do we do it?

The term “personal data” is defined in Art. 4 of the EU’s General Data Protection Regulation (GDPR). This states that personal data is personal or factual details regarding an identified or identifiable natural person. This includes information such as your correct name, your address, your telephone number or your date of birth. The GDPR also describes under data processing all procedures of collecting, recording, storing, editing and erasure of data. pritidenta uses as little personal data as possible and only for as long as this is necessary for the purposes for which it was collected, or as long as required by laws on retention periods and statutes of limitation. The legal basis for processing this personal data is set out in Art. 6 (1) (a), (b) and (f) of the GDPR. Your data can also be processed if you agree to this and freely consent to its wider use. In these cases your personal data (such as your name, address, contact details, photograph, resume, references...) will then be used for as long as you have agreed (Art. 7 (1) of the GDPR).

The data is processed on computers that are protected in accordance with the usual industry standards (for example by firewalls, password protection, access control, etc.). We do this to maximize your data security. We would also like you to know that all our employees received regular training in the current data privacy policies and are obliged to follow them. Your personal data is in good hands with us.

How is my personal data protected when I use the contact form?

We are delighted to hear from you and will be pleased to help you with your request. When you complete the contact form you send us personal data which we use as set out in Art. 6 (1) (f) of the GDPR solely for the purpose you yourself freely indicate. We will delete your data as soon as it is no longer required to achieve the purpose for which it was collected and your request has been fully processed and no further communication with you is required or desired by you.

Do we pass on personal data to third parties?

Data may be passed on to third parties for our business purposes, or if this is permitted or required, for example based on a statutory obligation (Art. 6 (1) (f) of the GDPR). However, data is not passed on to third parties to use for marketing purposes. In general, we may pass on your personal data to third parties if we have your agreement to do so (Art.4 (11) of the GDPR). When we need to employ external contractors to fulfil your order, they may only use your personal data with your consent and only in accordance with an order from pritidenta. Here, too, we ensure that the data privacy regulations are complied with through suitable organizational and technical measures and regular checks.

We work on our web page with the following technical standards.

Data is collected and processed by us on an anonymous basis
Users of our website remain completely anonymous. We use Google Analytics to receive specific technical information via the data sent by your browser (for example, the time of your visit, your browser type/version, the operating system you use, web pages that you visit on our site including how long you spend on these web pages, and the web page you previously visited). We analyze this information solely for statistical purposes and to continuously improve our own website and make it easier to use.

Use of cookies.
The legal basis for use of cookies is as set out in Art. 6 (1) (f) of the GDPR. They are used to ensure that our website operates properly and lawfully with the full functionality required. Cookies are small text files that are stored on your computer when you visit our website and make it easier to identify your browser during your future visits. To do this, cookies store specific information such as your language setting, how long you spend on our website, the referring website and the entries you made there.

Only cookies from Google Analytics are used on our website (see further below).

You can delete cookies stored on your device at any time. If you want to prevent the use of cookies, you can refuse to accept cookies in your browser. Please refer to your browser manufacturer’s manual for details on how this works.

Google Analytics.

Google Analytics is used on our website. This is an analysis service provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. You give us your consent in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO by calling our website. We only analyze for statistical purposes and want to make our website more attractive and interesting for you. The interests of the users are adequately protected by the pseudonymization. The operating mode Universal Analytics is used, so that we can analyze across devices and assign data and your actions on our website only pseudonymised.
Google Analytics uses "cookies": text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there for more than 14 months until it is automatically deleted. Once a month, data that reaches the end of the retention period is automatically deleted.
On the pritidenta website IP anonymization is activated. Your Google IP address will be shortened beforehand within member states of the European Union or other parties to the Agreement on the European Economic Area: this will replace the last octet of the IP address with a 0. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. You can object to the storage of cookies by a corresponding setting of your browser software; however, we point out that you may not be able to use all the features of this website in full. You may also prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google. Google describes how it works on its own website or see the descriptions for your Internet browser. We have updated our contract data processing contract with Google to comply with applicable privacy legislation..

For more information about Google Analytics Terms of Service and Privacy, please visit or

Facebook Custom Audiences Pixels

We use "Custom Audiences Pixel" from Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook") to present interest-based advertisements to visitors to our website during their visit to Facebook. For this purpose, we have implemented a pixel of Facebook on our website, which establishes a direct connection to the Facebook servers when you visit our website. Information is sent to the Facebook server that you have visited our website and Facebook is assigning this information to your personal Facebook user account. For more information about Facebook's collection and use of the data and your rights and options for ensuring your privacy in this respect, please see the data protection information issued by Facebook at

If you want to contradict the described connections with Facebook, you can do so by clicking on this link: Remove cookie

Linked social media pages and links to websites of other providers.

Social bookmarks linking to Facebook, LinkedIn, Google+, Xing and YouTube are embedded on our website. These bookmarks allow users of these services to collect links and notifications. You will only find a link to these services embedded on our website. Clicking on the icon takes you to the relevant provider’s website. The same applies to links to providers of other websites. User information is only transmitted after you click on the link to the relevant provider. Please refer to the provider’s privacy policy for information on how your personal data is handled when you use these websites.

Your rights, and contact details of our Data Protection Officer.

You have the right to access the data stored about you at any time (Art. 15 of the GDPR) and the right to rectification (Art. 16 of the GDPR), erasure or blocking (Art. 17 and 18 of the GDPR) of this data. You can withdraw your consent to the processing of your data at any time without providing reasons as set out in Art. 21 of the GDPR. Please contact our data protection officer for access, withdrawal of consent, requests for rectification, and erasure of your data: dsb[at]

Notwithstanding these provisions, you have to right to complain to a supervisory authority in accordance with Art. 77 of the GDPR if you believe that your personal data has not been processed in compliance with the data privacy regulations.

Validity of the pritidenta`s privacy policy.

pritidenta reserves the right to amend this privacy policy if the legal basis for this has changed.
Status of this Privacy Policy: June 2018